Description

Forum Viseu is located in the heart of the historical city centre of Viseu. The shopping centre opened in 2005 and offers retail and leisure units on three levels. It was designed by Catalan architect Joan Busquets, who gave the project a contemporary identity, using locally-sourced building materials such as granite. The landscaped surrounding area also gave a new lease of life to the banks of the river Pavia. The commercial mix includes a Pingo Doce hypermarket, 49 shops (including Zara, Lefties and Massimo Dutti) and restaurants and a six-screen cinema. In 2015, Forum Viseu completed a successful refurbishment aimed at strengthening its position in response to the demands of both consumers and retailers. An improved retail mix, new access points, more floor space and greater visual impact all helped to create the best urban lifestyle retail destination in Viseu.

www.forumviseu.net

Facts

4.2 million visitors per year
19,689 m² GLA
49 shops
780 parking spaces
2005 opening year
2015 refurbishment
4 awards
Greenbay owner
Pingo Doce, NOS Cinemas, Zara, Lefties, Massimo Dutti anchor tenants

Gallery

Location

Catchment area

Up to 15′ driving time

74,189
customers

11,228
purchase power (EUR)

Up to 30′ driving time

141,640
customers

10,262
purchase power (EUR)

Retail mix

Awards

award
2013 - ICSC Solal Marketing Award - Silver Category: Public Relations | Campaign: 'MTV VJ Casting campaign'
award
2012 - ICSC Solal Marketing Award - Gold Category: Cause Related Marketing | Campaign: 'The Biggest Clothline on Earth'
award
2012 - ICSC Solal Marketing Awards - Silver Category: Public Relations | Campaign: 'MTV Toy Exhibition'
award
2011 - ICSC Solal Marketing Award - Silver Category: Public Relations | Campaign: 'By Invitation Only'

Contact

Asset management

Multi Portugal

Joao Cruz | Asset Management Director

T: +351 214 136 007 | E: jcruz@multi.eu | LinkedIn

Leasing

Multi Portugal

Pedro Congrinho | Leasing Director Southern Europe

T: +351 966 617 819 | E: pcongrinho@multi.eu | LinkedIn